ZHULIAN CORPORATION BHD 速远

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The name ZHULIAN is derived from the Chinese characters Sù , which translates to the English meaning as growing rapidly (Sù 速) and being far-sighted . With these two auspicious characters combined, the name ZHULIAN simply reflects upon the Company's capacity and potential to prosper very quickly and go very far in its overall development and expansion.

The colour green is used as the colour for the corporate logo because green represents the growth of Mother Nature and its elements (trees, plants, flowers etc.) and thus, illustrates the swift and speedy success of the Company in all its endeavours.

Our Group was incorporated in Malaysia on 2nd January 1997 under the Companies Act, 1965 as a private limited company under the name of ZHULIAN CORPORATION SDN BHD.  Subsequently in February of that same year, we were converted into a public limited company and assumed our present name.  On the 27th April 2007, ZHULIAN CORPORATION BERHAD (ZCB)was officially listed on the Main Board of Bursa Malaysia Securities Berhad.

ZCB is an investment holding company of ZHULIAN's Group of Companies.  Our core business is in Multi Level Marketing (MLM), with diversified interests in the manufacturing and trading of costume and fine jewellery, consumer products and printing.  

Our group was formed under the prudent leadership of Mr. Teoh Beng Seng who has nearly 30 years of experience in the jewellery manufacturing business.

In 1989, Mr.Teoh Beng Seng, deeply inspired by his vision to establish a 100% Malaysian owned direct selling enterprise, had initially founded the first jewellery factory, ZHULIAN GOLDCRAFT SDN. BHD.. The company subsequently assumed its present name, ZHULIAN JEWELLERY MANUFACTURING SDN. BHD. (ZJMSB) a year later. In the same year of 1989, ZHULIAN MARKETING (MALAYSIA) SDN BHD (ZMMSB) was established to market and distribute the products produced by the factory.  Since then, ZMMSB has remained as the distribution arm of our Group and would expand its scope of products to include consumer products in later years.

In 1990, ZMMSB successfully set up agencies in all major cities in Malaysia and as of 1st March 2009, ZMMSB has 80 Agencies functioning as distribution centres throughout Malaysia.  ZMMSB received its direct selling licence in 1993 when the Direct Selling Act, 1993 was officially gazetted.

ZHULIAN PRINTING INDUSTRIES SDN BHD (ZPISB) has commenced its business operations since 1994 as a printing company that deals with all kinds of packaging and promotional materials including brochures, leaflets, catalogues, name cards and other related documents.

At the end of 1994, the operations of ZJMSB and ZMMSB were moved to our first building located in Plot 41, Bayan Lepas Industrial Estate, Phase IV in Penang. In mid-1997, our second plant located in Plot 42, Bayan Lepas Industrial Estate, Phase IV in Penang, which is adjacent to our first factory, had commenced operations in order to achieve higher production volume for meeting the ever increasing market demands, both locally and overseas.

As for overseas growth, we have expanded our business regionally to Thailand, Indonesia and Singapore with the establishment of ZHULIAN (THAILAND) LTD. (ZTH) in 1996, PT. ZHULIAN INDONESIA (PTZI) in 1997 and ZHULIAN (SINGAPORE) PTE. LTD. (ZSG), which has commenced its business operations since 2004. These companies were established under ZHULIAN MANAGEMENT SDN BHD (ZMSB), which was set up to support the Group's overseas operations as well as provide management and consultancy services to the Group pertaining to direct marketing activities. Currently, ZTH is ZMSB'sassociated company, while ZSG is wholly owned by ZMSB and PT. ZHULIAN INDONESIA is a 60% owned subsidiary of ZMSB.

In line with our plans to develop and manufacture new consumer product lines to include Food & Beverage and nutritional supplements, ZHULIAN INDUSTRIES SDN BHD (ZISB) was established. ZISB commenced its business operations towards the end of year 2000. Shortly after in 2002, ZISB was accredited with ISO 9001:2000 for compliance with its standard quality management system. Simultaneously in the same year, an R&D department was also set up to monitor, improve and maintain the quality of our products, ensuring that product quality was not compromised and improvements in various areas of operations were aptly undertaken. In order to streamline our logistic systems and trading activities, MASTER SQUARE SDN. BHD. (MSSB) was formed to act as the trading company of our consumer products. MSSB commenced its business operations at the end of 2000. In 2001, the Company began to delve into the manufacturing of home technology products with the establishment of BEYOND PRODUCTS TECHNOLOGY SDN. BHD. (BPTSB). The year 2003 marked ZHULIAN's entry into the manufacturing of bedroom apparels or bedding products and other therapeutic products with the inclusion of ZHULIAN MANUFACTURING SDN. BHD. (ZMFSB) in the Group. In line with our product expansion plans to include nutraceutical products, ZHULIAN NUTRACEUTICAL SDN. BHD. (ZNSB) was incorporated for the purpose of undertaking the manufacturing of our nutraceutical products in the near future. The company will commence its business operations when our new, third factory has obtained the Good Manufacturing Practice (GMP) certification. AMAZING VESTRAX SDN. BHD. (AVSB) was established in 2005 and is currently a wholly owned subsidiary of ZCB. It commenced its business operations in 2009 to manufacture sanitary products. DIAMOND INSPIRATION SDN. BHD. (DISB) was incorporated in 1996. Currently, its principal activity is in managing the Group's in-house cafeteria business. Over the years, we have expanded our product lines from being exclusively costume jewellery to include a wide range of consumer products. We continuously seek to expand our consumer product lines by introducing more innovative products, which will provide wider business opportunities for our Independent Distributors and Agents. Currently, we manufacture more than 80% of our products in our manufacturing plants in Malaysia. The Company has continued to expand its facilities to meet growing demands from both local and overseas market. To achieve this aim, ZCB has built its 3rd plant at Plot 3, Bayan Lepas Free Industial Zone, Penang. The plant has commenced its business operations since July 2008. Designed according to the GMP (Good Manufacturing Practice) standards, this plant is not only used to house our ever expanding line of food & beverage and nutritional health products, it will also cater to the manufacturing and production of nutraceutical products and sanitary products in the near future. ZCB's excellent reputation, commendable record and solid presence in the market is the result of years of painstaking effort and teamwork in ensuring that we deliver our world-class products and services with uncompromising quality and standards. We are fully dedicated and committed to providing the best in products and services to our staffs, business partners, associate companies, Distributors and Leaders, shareholders and customers. We believe that the key to achieving customer satisfaction is through excellent customer service (more importantly after sales service) and top quality products that will help to create a healthier and better lifestyle. Having established a strong foundation in the MLM business, we pledge to continue to strengthen our position through continuous R & D to produce the best quality of products with innovative technology, creative designs and superior workmanship in compliance with international standards for our constantly expanding network base. We will embrace the future with a steady commitment to continue growing regionally and internationally by building upon the Company's strengths and improving on the weaknesses to further expand our existing core businesses in order to provide brilliant returns on investment for shareholders and enhance revenue from business operations. Our Company's competitive edge and advantage will see the Company embarking upon a positive and exciting journey of tackling new challenges into the future.